Expert reviews
Fee shown in the briefSpecialists review your digital product against agreed tasks. Paid places are charged on acceptance; the expert is paid after you approve the completed review.
Browse expertsPricing
One plan. Every feature.
Plans differ only in usage and support. Pay extra only for experts or participants you choose to use.
Early access: everything is free while we finish the platform. These are the prices that will apply later, and we’ll give notice before any charge.
Free
Start with your own evidence.
£0/ month
No card needed.Start free- 5 AI requests a month
- 10 MB storage
- 1 seat
- Email support
Starter
For one person getting started.
£49/ month
Billed monthly. Cancel any time.Free during early access- 40 AI requests a month
- 1 GB storage
- 1 seat
- Email support
Pro
For a small team running work every month.
£129/ month
Billed monthly. Cancel any time.Free during early access- 200 AI requests a month
- 10 GB storage
- 5 seats
- Email support
Team
For teams and agencies running work at scale.
£349/ month
Billed monthly. Cancel any time.Free during early access- 600 AI requests a month
- 50 GB storage
- Unlimited seats
- Priority support and onboarding
Every plan includes Diagnosis investigations, monitoring, tests, surveys, AI interviews and reports.
Compare plans
| Free | Starter | Pro | Team | |
|---|---|---|---|---|
| Website intelligence | ||||
| AutoTrack browser collection | ||||
| Visitor analytics and configured goals | ||||
| Tracking health and goal configuration checks | ||||
| Free website preview | ||||
| Investigations: audit, competitors, revenue, risks and plan | ||||
| Monitoring and change alerts | ||||
| 30-day diagnostic with a signed dossier | ||||
| Import GA4, Stripe and spreadsheet data | ||||
| Sources & analysis | ||||
| Product journeys with linked sources, analysis and actions | ||||
| Numeric clustering, unusual-value checks and relationships | ||||
| Optional configured Azure ML endpoint scoring | Azure usage extra | Azure usage extra | Azure usage extra | Azure usage extra |
| Document and statement comparisons with cited excerpts | ||||
| Dataset quality checks and record snapshot comparisons | ||||
| Read-only PostgreSQL connections and snapshot imports | ||||
| Saved evidence reviews, reports and follow-up tasks | ||||
| Feedback & research | ||||
| Support, review and cancellation feedback imports | ||||
| Labelled feedback patterns and optional AI interpretation | ||||
| Customer surveys, AI interviews and idea, prototype, message and price tests | ||||
| Recruited participants | Pay per test | Pay per test | Pay per test | Pay per test |
| Digital product reviews | ||||
| Digital product expert reviews (tasks and test access agreed) | Pay per review | Pay per review | Pay per review | Pay per review |
| Usage | ||||
| AI requests a month (summaries, web research, follow-ups) | 5 | 40 | 200 | 600 |
| Document storage | 10 MB | 1 GB | 10 GB | 50 GB |
| Seats | 1 seat | 1 seat | 5 seats | Unlimited seats |
| Support | Priority, with onboarding | |||
Pay only when you use it
Optional, on any plan. You always see the total before you pay.
Recruited participants
Priced per testPeople who match your customers, for interviews, prototype, message and price tests. Every line item shown before you pay.
Price a testPayments handled by Stripe. AI usage resets monthly; storage is a capacity limit.
Questions
Can I start for free?
Yes. The Free plan includes all three intelligence solutions, saved reviews, tests and surveys, with 5 AI requests a month and 10 MB of file storage. No card needed.
What’s different between plans?
Only usage and support: AI requests, storage, seats and support. Every plan includes every available feature. Modules marked planned are still on the roadmap.
What counts as an AI request?
One AI summary, one web research search, one AI follow-up question or one AI analysis. Scans, monitoring checks, uploads and manual work don’t count.
What do I pay on top of a plan?
Optional expert reviews and recruited participants are priced separately. Paid expert places are charged when you accept the expert; approval of the completed review triggers their payout. You see the review reward, platform fee and total before paying.
What is the 30-day Diagnostic?
A guided method in the platform: baseline your site, fix the two biggest leaks one at a time, measure each against the baseline and get a signed dossier. It is included in every plan.
Can I cancel?
Yes, at any time from the billing portal. You keep access until the end of the period you paid for.
Make your next move with evidence.
Start with a question and bring your websites, documents, data and customer voices into one evidence trail.